This is our best opportunity in years, with the Obama administration, because one, they want to go green, and they want to go renewables, and they want to get off of foreign oil.
Getting off our addiction to fossil fuel and helping the rest of the world economy get off of fossil fuel is going to be a great empowerment for this planet.
I lead our national effort to address the largest single source of global warming pollution in the United states, which is coal. Are you going to move forward and start investing in clean energy, or are you simply going to go out of business because you don’t have an answer to address our most pressing problems?
I’m a patriotic American. I know I don’t have long to tell the story. I’m 80 years old. So get out and tell the story, hope younger people like you are going are going to pick it up and take the responsibility forward.
I know that from this point on we have our chance to redeem the heart of our country.
Hope for the future in this instance is president elect, who is very serious about transitioning off of fossil fuel and hopefully on to other sources, like a transportation system fueled by electricity or fueled by renewables.
Well if you go with the 200,000 mega watts of power that the dept. of energy in April ‘07 came out that we will need in the next 10 years, if you do that with wind in the corridor from Texas to Canada, you will create a lot of jobs. You’ll start off the first year with 138,000, and by the time you are in the corridor for 10 years, manufacturing and everything else will come in, and you will have created 3.5 million jobs.
This is about placing our earth and sustainability at the center of every action that we take and our own lives.
Hi this is Greg Reitman, and we are live at the green inaugural ball and we are doing a two-minute video blog called “on the green line,” and we have today Jerry Rice, associate producer of Fuel. Hi Jerry. Hi Greg, it’s great to be here, it’s an exciting moment in history, and I wouldn’t have missed it. Jerry, what does the green ball mean to you personally, There’s lots of balls, There’s the peace ball, the purple ball, the Illinois ball, When someone says a green ball, what does that resonate in terms of the meaning for you?
Well, I think the green ball is all about new beginnings, new beginnings for America.
I think the world is really aware that it’s the whole world that is at stake.
It’s not only up to our future president Obama. That sounds good, doesn’t it, president Obama.
We have elected Barack Obama to be our next president of the United States. This is a party. We’re here to celebrate.
That’s what it’s all about tonight. Its’ about celebration, but it’s also to look forward and
to mingle with like-minded individuals, to celebrate, and hopefully an environmental president.
We have an overcoat, which is composed completely of door hangers from the Obama campaign. What’s the lining made of? Can we check the lining? Yeah, sure. It’s 100% recycled material.
We said that by 2015 we’re going to be carbon neutral as a company. We have our considered products, which is all about creating sustainable products. We said that 100% of our footwear by 2011 is going to be considered, and we look at the same thing for apparel by 2015. So I think Sustainability is all about a journey, and we want people to see that we’re on the journey to get better and better.
AREDAY is designed to bring people together so that we can, right now, at this critical moment, address the issue of how are we going to bring the carbon down?
So how can we work as a foundation to bring the world more into balance?
What else could people of good conscious do, but still every day fight, as hard as they could, to save humanity and save the world?
The goal is to not use any gasoline or diesel, and it feels really good to drive a vehicle that doesn’t use any petroleum.
There are people around the country using their own leadership ability to create opportunity. All of us can be a part of creating change wherever we are.
You will go between 20 and 50 miles on a charge.
The hydrogen stores the energy better than the other fuels, so you get most of energy back when you burn it than you do with most other fuels. It’s a good storage for energy. It’s an energy storage vehicle.
T Boone Pickens, who has taken a real interest in wind, and is building a 4,000 megawatt wind farm, It will be the largest in the world.
There are so many things being done today that seem so obviously wrong headed, and so many relatively easy things that seem right headed.
Like love, and understanding, and cooperation, and consideration, and respect
I feel like when adults tell me and my peers that o.k., so, you are going to be the leaders of tomorrow.
I always ask them, Why? Why tomorrow? We can be leaders today.
It’s a night of awareness. That’s what we’re trying to do, is raise awareness. It’s a time of year when the whole world is looking at Hollywood. We want to say to the world that it’s an opportunity for us to each day take steps in our lives to do small things to make the world a more sustainable place. We are here live at the Global Green Award…
I think it’s about being humble about how much there is that I need to change. I think it’s about being simple and knowing that voting green is absolutely enough. We need an administration that is fighting the global warming problem. These gorgeous cars, like the Karma that you see out here, represents how far environmental consciousness and the people who make style have come together.
This car is a Fisker Karma, was designed by Henrik Fisker, who is a well known automotive designer. He has designed a lot of Aston Martins in the past and BMW Z8. Henry gave us this car, Fisker Karma, which is an electric plug-in hybrid.
And how many miles to the gallon?
This car can run for 50 miles just purely on electricity. No fuel whatsoever.
How much is it?
$80,000 is the base model, $100,000 equipped.
It must be really ecologically sound for that kind of money.
would you marry me…if it’s a green wedding…
We have the type 1E. This vehicle gets the equivalent of 300 miles per gallon. It goes 120 miles per charge. It’s all electric.
It’s all electric, so there is no bio fuel, alternative fuel?
Sure, there will be next year a series hybrid, coming after this. But this vehicle is all electric, 120 miles per charge, it’s extremely safe. It has air bags, it has Formula 1 crash protection. It’s just a very different innovative way to build a vehicle
Evidence of Evolution happens to be my boyfriends line, it’s green, sold at Barneys, Evidence of Evolution.
And my makeup line, Josie Maran cosmetics, which is all green and sustainable.
Our whole band has done an extensive greening of our tours. Everything from requiring at all the venues that there is recycling, to making sure there’s no plastics, we only use glass bottles or reusable bottles on stage, our bus runs on biodeisal now.
I drive a BMW right now, but I really want a Prius. I have Prius envy.
Oliver, what kind of car did you drive tonight?
Tonight I’m driving a Hybrid.
Why are you driving a hybrid?
Because it’s soundless.
Who are you voting for the Oscars?
Obama
This is a passion for me. I drafted the most progressive bill of it’s kind. My bill would mandate all fuel oil in NYC. And we have over a million homes using fuel oil, not to mention commercial uses, government uses, all fuel oil, to contain 20 % bio by 2013.
It think it’s a message that not only resonates in NYC, but we need this all over the country. I’m very moved and gratified about what you and Josh have done. I’m working in NYC but you have given the message to the whole country.
It’s a film that talks a lot about NY. I think it’d be a great addition to the Tribeca Film Festival.
We actually converted our bus system to biodiesel about a year ½ ago. We buy 40% of our power from wind. We are gong to run our zambony at our ice rink off of a wind turbine. We changed all our building laws toward green building. We just built a police station that is off a natural gas grid. These … pumps for heating and cooling the building. Everything we do in the city, we look at what’s the carbon footprint of the project, and how to make less of it.
I’ve known you for a very long time, about 8 to 10 years. You’re one of the founders of the Sundance Institute.
Look everybody is getting the message. Filmmakers can lay out a vision better than politicians. Go out and do this program and …
We can see the possibilities in a film. It’s going to take one hell of a film, but your film may be it. Fields of Fuel lays out the possibilities, we go, duh.
So we’re live at Solazyme’s HQ, where we are about to drive the first algae biodeisel car in the world. When everyone sees the Solazyme logo, they keep saying, what is this?
When you went and got your car filled up with gas last, the gas was made from oil that originated with algae maybe 100 million years ago. Because algae is the original oil producer. This is very robust. Our technology is to take those organisms, which are the best oil producers on the planet and to condense that process into a few days. And to do it in a way where you can use it in pre-existing commercial production infrastructure, so that you can compress this process in a few days. The algae make the oil for you, you turn it into diesel fuel. And you drive away in your car.
He’s been working on biodeisel for 12 years, algae for renewable energy would be the company that would start. We were featured in a movie with Josh.
Sitting here at Sundance with you for the premiere of his film, Fields of Fuel, which is bringing our technology out into the open. It’s the Solazyme Mercedes is the first of it’s time. Would you ever imagine a future Mercedes car running on a fuel source made of algae? Wow, you are really driving that car on something you made from algae? This is pretty amazing, that I’m driving on algae right now.
We brought this to the world through Fields of Fuel. The car is off the showroom floor. The performance of this car is unbelievable! We’re here in Park City, it’s freezing cold as you know, and dumping snow and this Mercedes is driving all around town. They have optimized algae to make the ideal oil, so you have an oil profile, you take that oil and put it into the reaction, and what these guys did was they actually optimized the oil, so would have the best cold temperature properties around. We have the really, really clean ASTM spec. As biodeisel goes, it’s extremely high quality biodeisel.
The technology is going to be commercially available even within the next 2 or 3 years. The ability to make this oil in very large quantities and make it in very high quality is here today. We want to get this technology commercialized as rapidly as possible and bring the environmental benefits to the planet.
And if you want to get a new fuel out to the marketplace, who better to work with than the guys that control it from soup to nuts.
Chris Payne, the director of Who Killed the Electric Car.
I have my own ticket.
So biodiesel on the streets
Biodeisal in the movie
Veggie van rolling down, left and right on the street.
We are at the New York Times brunch. What does one say to America? You say thank God we are green, and thank God we are renewable, and thank God Fields of Fuel made Sundance.
I have been a big biodiesel enthusiast for a long time. I’ve been driving my own biodiesel Mercedes for over a year now, and I am a firm believer that it is the way to the future. No doubt that Fields of Fuel is going to be a catalyst in bringing biofuels and biodiesel to US of America. And it will definitely make a huge difference in our lives.
I’m Michael . I met Josh in August. I brought the ? organization in and came up with about $70,000 around Thanksgiving when they really needed it. Thought I should come up…
So you were driving in a biodiesel car all across Park City. That’s great. And what’s your feeling about the movie? I love it. I’ve seen it about 6 times.
What do you think when people see all the regular cars coming down then they see your biodiesel car coming down? They all give us thumbs up.
How do you feel about driving a biodiesel car, do you feel different? I won’t go back. I haven’t for 2 years.
My name is Caroline Lebresco. I’m one of the senior programmers of the Sundance Film Festival. I want to welcome you to this next installment in our American documentary competition which is full of incredible films, of which today’s offering is no exception. This is a program really about energy.
Your persistence in helping with this film have made a huge difference and are going to make a huge difference in this world. So, Thank you. Enjoy the movie.
I’m a conservative. I liked how it was practical solutions. It was real solutions. It was practical solutions. I am very, very supportive of that.
Been a very active disinformation campaign around green energy. Of the vegetable producers in the world, less than 7% is used currently for bio diesel; putting things like switch grass in algae.
What I got most is how much ignorance there is about things that are so simple. Michigan is suffering so much. Detroit is suffering so much.
We really reached out to Detroit. We spoke to all of the automotive manufacturers. None of them wanted to talk. We went to Sweden, all the automotive manufacturers wanted to talk.
He said he’s making the feature film, and he told me about it. He showed me pictures, talking about his journey. And I’m like, it’s genius.
Fields of Fuel was an epic film. It was a long arduous journey. It took about 3 years to make. And we both made a commitment, that we would not come back to Sundance unless with the idea that our film would show here. If your film does not get into Sundance, you are going upstream. The stakes are so difficult. 1000 films are submitted in the documentary section, 16 are selected.
We are Primarily an independent, grassroots film that was funded by the Midwest farmers. For us it was everything. To be here now and to have the film showcase. Josh and I, everything gets easy at this point. Because, what’s probably more important about this particular festival is that Robert Redford is such an environmentalist. And his whole thing behind protecting the environment, global warming , climate action, all of those thesis an themes that are important for Sundance.
Everyone asks us that question, What’s the plan? Is Fields of Fuel going to get a theatrical release? Absolutely. Whose the right marketing distribution company that can work with Fields of Fuel that really can help champion this film around the country? Can Fields of Fuel sustain and become, if not the 3rd most important environmental film that’s going to be out in the marketplace.
Josh did not want to aggravate or divide. We can all come together, and we can all agree that we all want clean air and fresh water. Bio fuel is not a controversial subject. It’s the misappropriation of information that is going out there. There’s not one renewable that going to solve the energy equation. Really what the question should be asked, what is our government going to be doing in the next 3 to 5 or 10 years, Every time you put your nozzle in your gasoline, you are sending money to the same people that are out there to kill us.
Sundance has definitely gone more green that it’s ever gone before. And we’re on our way.
I drove a biodiesel car for 2 years. I drive a hybrid now. Biodiesel been around for such a long time, you’re now hearing this for the first time.
This is a change film. This film is changing people’s lives. When we showed the screening at the 16th at Robert Redford’s reserve, inside the auditorium, you could just see people’s hearts. You could see the tears. You could see people for the first time; people were like in the biodiesel club.
So, when you ask the question, is this film going to change people’s lives? Absolutely. I think it’s going to move them. I think it’s going to enable them. I think really what is great about the film is it’s going to provide the building blocks for people to start changing step-by-step. You’re going to have a lot of people that are going to be very like, no. There’s going to be a lot of people will be like, well, what do I got to do? And they’re really going to go, and they’re going to change.
I haven’t really heard anyone say this is what my green energy policy is. I just don’t hear it. I don’t think they really know. I think that it’s something where there needs to be someone like Amory Lovins from the Rocky Mountain Institute that needs to come out and brief these people. And say, hey this is the technologies, these are the renewable. This is how we are going to do it.
America is an agricultural powerhouse. There is so much opportunity from renewable. We have to be conscientious. We have to be smart, and we have to be leaders. And the thing is about America, that once we get on that bandwagon, we’re really, really good. It’s just getting us on that bandwagon.
And I think one thing that Fields of Fuel offers is I think it will be the catalyst to get America on that band wagon.
We’re at the Red Stag Lodge. It’s day 2, and I’m fighting with a * cold. But I tell you something, I’m going to beat it, and we’re going to win. Let’s go boys.
Im about to go into Variety and do an interview with Josh Kandal to talk about Fields of Fuel and why we made the movie.
We went all across America.
It’s a discovery asking the question really, how can we become independent of foreign oils?
You know Greg is from New York. And writer Johnny is from New York. We really wanted to find a way to put in perspective what is at stake for America. So with Greg and Johnny aboard, we really started to craft the story around New York City and what happened Sept. 11. And how that’s affected the country since. And it’s a powerful and emotional, and a very great patriotic message.
When you see the film, you will be moved, touched, and inspired. You will cry, you will feel, and it just hits all your buttons. And You realize, what it is to be American. What it is to grow your own fuel in your own country, and what’s going on. How you want to get a biodiesel car. You want to look at your renewable energy portfolio. And it’s just magical. We feel this is a cutting edge film that hits those points.
Johnny O’Hara, tell us, what inspired you to want to work on Fields of Fuel?
I met Josh at a film festival and he showed his short Veggie van voyage. At the end of it, he gave a little talk, and I was one of many people going up there, saying, how can I help? I came on shortly after that as a writer, and DNA did a lot of the post-production. And that’s how it happened.
What was your most inspiration point working on the movie?
For me, the shoot we did in New York City, on 911, it was not just my city that got attacked. It was my neighborhood. I live right down there. And you know a lot of that footage is in the film. I always made the connection. Between, there is something going on that we got attacked by a bunch of dudes from Saudi Arabia where we get all our oil.
This is the worst day of my life. This is what it is like being a producer. All you do is get aggravation. And then eventually there is glory. I am waiting for the glory.
We do. We have a film to screen. We showed it last night. It looked absolutely gorgeous.
We’re doing a video log. We’re going after 35 million people on the conscious network. Josh is going to be on there…
So Christina is Josh’s assistant. Tell us, what is it like to work for the messiah?
Hahaha, it’s been fun.
Good answer!
So the reaction of the film was good?
Amazing. People cried. People were moved. People were touched. They love the film.
What are we on Pacific time, mountain time?
We are on mountain time right now.
(conversation, sorting tickets). What about you and me? He never got his tickets. He’s the director.
We are short 5 tickets. We are supposed to get 36 tickets and we have 34.
But you said you were short 5.
But thank you for getting those 2 tickets. Your welcome
(Introduction to Greg to Caroline Libresco)
She loves me. You just hugged me.